Discover the key assumptions every entrepreneur must make when launching a new business venture. Essential reading for startups.
Starting a business requires making several critical assumptions about your market, customers, and operations.
Market Assumptions - There is demand for your product/service - Customers are willing to pay your price point - The market is large enough to sustain your business
Financial Assumptions - You have adequate funding - Revenue projections are realistic - Costs are accurately estimated
Operational Assumptions - You can deliver your product/service at scale - You can hire and retain talent - Technology and infrastructure are available
Test your assumptions early through: - Customer interviews - Market research - Prototype testing - Financial modeling